Here are some articles which have caught my interest lately.
Blue Dot Special
Google has added a new feature to Google Shopping. Â When you search for an item, not only will Google tell you the price ranges found, it will now tell you (indicated by a blue dot) the retailers that have it in-stock, it’s price, distance from you and a link to directions. Â This could be trouble for local shopping startups like Milo.com
Mobile
According to a new Nielson report, smartphones will outnumber feature phones by the end of 2011.
Gartner released a new report outlining 10 mobile technologies to watch this year and next. Â The two that most caught my attention were:
- By 2011, over 85 percent of handsets shipped globally will include some form of browser.
- By the end of 2011, over 75 percent of devices shipped in mature markets will include a GPS.
This has interesting implications for retailers and location-based services.
Check-in’s and Cheaters
Tired of checking into multiple location based services? Â Check.in may have the answer. Â It will be interesting to see how the fragmentation around ‘checking in’ will shake out.
Nate Riggs has a good article for retail and restaurant companies about how to leverage your relationship with your location’s Foursquare mayor.
Of course, you may be talking to a cheater.  A new app – Fake Mayor – allows users to present a screen which makes them appear to be mayor. You should check the Foursquare website to be sure.



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